AFFILIATE PROGRAM TERMS AND CONDITIONS
Gardens To Go™ by PLANZAR™ — Van Heuten LLC
These Affiliate Program Terms & Conditions (“Terms”) govern participation in the Gardens To Go™ by PLANZAR™ Affiliate Program (“Program”). By applying to or participating in the Program, you (“Affiliate”) agree to be bound by these Terms. Gardens To Go™ and PLANZAR™ are trademarks of Van Heuten LLC (“Company”).
1. Program Purpose
The Program enables approved Affiliates to promote Gardens To Go™ products and earn commissions on qualifying sales. Affiliates act as independent promoters and must uphold the Company’s standards of accuracy, professionalism, and brand integrity.
2. Eligibility & Approval
All applicants must submit the official Affiliate Application Form. Approval is at the sole discretion of the Company. The Company may request additional information to verify authenticity, audience quality, or brand alignment. The Company may decline or remove Affiliates whose conduct, content, or promotional practices conflict with brand values or customer trust.
3. Brand Integrity & Representation
Affiliates must represent Gardens To Go™ and PLANZAR™ with accuracy, professionalism, and respect. Affiliates may not misrepresent product capabilities, make unverified claims, use unapproved brand assets, present themselves as employees or agents of the Company, or create derivative content that mimics official plan sets or proprietary materials.
Affiliates must follow all brand guidelines provided during onboarding, maintain a tone consistent with luxury, clarity, and trust, use only approved product images and messaging, and disclose affiliate relationships clearly and legally in accordance with FTC requirements.
4. Intellectual Property
All Gardens To Go™ and PLANZAR™ designs, plans, images, videos, copy, and brand assets are protected intellectual property. Affiliates may not share, distribute, or reproduce digital plans; provide screenshots or excerpts; upload plan content to third‑party platforms; or use plan content to create derivative products or services. Affiliates may only use approved marketing assets provided by the Company.
5. Content Requirements & FTC Compliance
Affiliates must clearly disclose affiliate relationships in all posts, videos, and promotions. All claims must be truthful and not misleading. Affiliates must avoid exaggerated or unverified performance claims and maintain a professional, respectful tone in all content. The Company may request removal or correction of any content that violates these standards.
6. Prohibited Conduct
Affiliates may not engage in spam or deceptive practices, misleading discount claims, paid advertising using Company trademarks without approval, offensive or harmful content, or any conduct that harms the brand or customer trust.
7. Commissions
Commission rates are defined in the Affiliate Dashboard or onboarding materials. Commissions apply only to qualifying purchases tracked through approved links. Fraudulent activity, self‑purchases, or manipulation voids commissions. The Company may adjust commission rates with notice.
8. Independent Contractor Status
Affiliates are independent contractors. Nothing in these Terms creates an employment, partnership, or agency relationship. Affiliates are responsible for their own taxes, compliance obligations, equipment, content production, and business expenses.
9. Termination
The Company may suspend or terminate an Affiliate at any time for violations of these Terms, unprofessional conduct, intellectual property misuse, misrepresentation, fraudulent activity, or harmful or inappropriate content. Upon termination, the Affiliate must immediately cease use of all brand assets and promotional materials.
10. Modifications
The Company may update these Terms at any time. Continued participation constitutes acceptance of the updated Terms.
11. Governing Law
These Terms are governed by the laws of the State of New York.